So, this morning while at the gym, I came across some notes on a white board. This was in the manager's office (yes, I work there and I have access to the office) and it was among a list of things to start working on and implementing at the gym.
When I walked by, I almost had to do a double-take. Thankfully, I had my phone so I could take a photo and send it to my manager. From there, we had a little discussion about how the gym (Pinnacle Fitness Club) is going through a re-branding and one thing they are really looking into is their website traffic and impact of social media.
The website contains important information on membership, gym amenities and class schedule. The same information is often shared via social media platforms (Facebook and Twitter).
After our conversation, I am eager to help use the knowledge I now have of Google Analytics.

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